> Search:

> Sign up for our newsletters
Subscribe to the magazine


National Exterminating Company Squashes Inefficiencies

GPS tracking and navigation solution transforms vehicles into more efficient mobile assets

SUNNYVALE, Calif. and NEWPORT NEWS, Va. --May 23, 2008 -- TeleNav, Inc. today announced that National Exterminating Company, Inc., a full service extermination company, has improved customer response times and service efficiencies through the use of TeleNav Track, a market leading GPS navigation and tracking service.

In operation since 1975, National Exterminating Company has provided Virginia residents and business owners with reliable and affordable pest control and termite services. Ranked number 79 among the nation's largest extermination companies by Pest Control Technology (PCT) Magazine, the company prides itself on providing customers with prompt and personal service by uniformed, trained technicians and guarantees all workmanship.

As its business continued to expand, National Exterminating Company widened its service area from Richmond, Va., down to North Carolina. With more than 40 vehicles on the road at any one time, the company realized that its drivers were crisscrossing routes and the business was not being run as efficiently as it could. The company saw an article in PCT Magazine about what GPS tracking services were available and chose TeleNav Track due to its extensive offerings and local service support capabilities in Newport News, VA.

By deploying TeleNav Track on its service vehicles, the company is able to turn them into 'profit centers.' In addition to decreasing expenses incurred in fuel and labor, National Exterminating Company also benefits from a reduction in the wear and tear of its vehicles, which leads to further improvement in its bottom line. Additionally, dispatchers can immediately identify and alert the closest vehicle to respond to an emergency service request. This, in turn, has led to faster response times and an increase in customer satisfaction.

"We originally implemented the TeleNav Track service in an effort to better monitor the distances that our drivers were traveling and the time it was taking them to get there. TeleNav Track far exceeded our expectations," said Ralph Morse, General Manager of National Exterminating Company. "Not only can we monitor vehicle speed and distance traveled, but in the unlikely event of an emergency, we can determine exactly where a driver is located. TeleNav Track is invaluable to conducting business in our industry."

"Like many expanding businesses, National Exterminating Company was simply outgrowing the traditional way it monitored its mobile assets. Calling mobile phones for hourly updates and printing out directions no longer makes sense in a hectic, customer-focused world," said Sal Dhanani, Sr. Director, Marketing and Co-Founder of TeleNav. "In a business where customer service is crucial to success, TeleNav Track provides the workforce management tools companies need to manage growth and improve employee performance and customer satisfaction."

TeleNav Track enables organizations to optimize mobile workforce operations through mobile GPS tracking and navigation, wireless timesheets, job dispatching and wireless forms – all using GPS-enabled mobile devices. Currently, more than 8,000 organizations rely on TeleNav Track to help manage their mobile resources.

Industry analyst firm, Frost & Sullivan, recently recognized TeleNav Track with its 2008 North American Mobility Award for Best MRM Solution on a Handheld Device.
About TeleNav, Inc.
TeleNav, Inc., a privately-held company headquartered in Sunnyvale, California, was the first to launch a cell phone GPS system in the United States. Deployed by 15 carriers in 21 countries, TeleNav is a global leader in wireless location-based services (LBS). Currently, the company's solutions are available in four continents, including North and South America, Asia and Europe.
TeleNav's solutions include GPS navigation, Mobile Resource Management (MRM), asset GPS tracking (AVL), social networking and local search. The company's flagship product, TeleNav GPS Navigatorâ„¢, is comparable to in-car systems found in luxury vehicles, offering a unique experience with functionality, such as automatically-updated maps and business locations, full color 3D moving maps, traffic alerts and one-click rerouting, location-sharing, business reviews, speech recognition, Wi-Fi hotspot finder, lowest-price fuel finder and more. TeleNav's enterprise application, TeleNav Track, incorporates GPS-enabled tracking, time sheets, wireless forms and navigation. TeleNav Track is a widely adopted service with over 8,000 customer organizations using it today.
TeleNav products are available on more than 200 wireless devices and run on all major mobile platforms currently available. TeleNav's partners include Sprint Nextel, AT&T, T-Mobile USA, Alltel, Boost Mobile, Qwest, SouthernLINC Wireless, Rogers, Bell Mobility, T-Mobile UK, T-Mobile Austria, China Mobile, Vivo Brazil, NII Holdings, Research In Motion (RIM), Motorola, Samsung, Sanyo, LG, Palm, HTC, Hewlett-Packard, Nokia, NAVTEQ, Tele Atlas, deCarta, INRIX, Qualcomm and SiRF Technology Holdings.
For more information on TeleNav, please visit www.telenav.com.